FAQ about the SL IA

IB Business Management: FAQ about the SL IA

FAQ 1 - Can students use tools, theories, and techniques that are not featured in the syllabus, such as Michael E. Porter"s five forces analysis or the 4Cs of the marketing mix?Unlike the Extended Essay, SL students choose a research question that enables them to use tools, theories and techniques related to the SL syllabus only (see page 73 of the syllabus / guide, bullet point 1). The requirements of the written commentary...

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