Framing ideas

The idea of "framing" is that language can create a frame around the basic statement of ideas ... and this frame will modify the way that the audience understands or interprets the basic statements. Consider the following argument:-The two basic key statements, "poverty...a bad thing" and "... define what we mean by "poverty"..." are modified by the framing terms "generally", "clearly" and "it is important", which provide...

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