The Diffusion of Cultural Traits and Processes

IB Geography: The Diffusion of Cultural Traits and Processes

This page introduces the concept and process of cultural imperialism. Students first explore examples they know at a range of scales and then go on to look at the most dominant referenced example, "Americanization". A cartoon and short video are used as well as a clip from Forrest Gump. Students then develop a detailed example of cultural imperialism at the national scale, involving the Australian government policy...

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