You need to log-in or subscribe in order to use Student access.

Predatory pricing

Predatory pricing is a strategy that involves charging a low price, sometimes even below the cost, so as to damage the sales of rivals. It is also used by established market leaders to restrict new entrants, thereby limiting competition.It can be a risky strategy to use as many governments impose anti-competitive laws, so firms can be fined for using predatory pricing with the intent to restrict competition. In some...

To access the entire contents of this site, you need to log in or subscribe to it.

Alternatively, you can request a one month free trial.