33 HL IA title questionsThese 33 title questions are from actual students who achieved 20 marks or higher in their HL Internal Assessment.33 HL Internal Assessment title questionsWhat promotional strategies should HKCIHA adopt to increase awareness of the sport (inline hockey)?What promotional strategy should Kowloon Cricket Club (KCC) use to attract the teenage market to the cricket segment of the...

Academic integrity and the SL Internal AssessmentSource: https://pixabay.com/en/chinese-characters-background-676647/Academic integrity is at the heart of what the IB stands for. Essentially, academic integrity is about being honest and principled when it comes to academic work. The IB regards academic dishonesty, or academic malpractice, as anything that gives a candidate an unfair advantage over...

Understanding the SL IA Assessment Criteria“A year from now, you may wish you had started today.” Karen Lamb, author and lecturer of Oral CommunicationStudents need to complete their Internal Assessment as a written commentary that carries 25% of the overall marks for the SL course. The task enables them to show their competencies in using Business Management tools, theories and techniques...

Frequently Asked Questions about the SL IAFAQ 1 - Can students use tools, theories, and techniques that are not featured in the syllabus, such as Michael E. Porter's five forces analysis or the 4Cs of the marketing mix?Unlike the Extended Essay, SL students choose a research question that enables them to use tools, theories and techniques related to the SL syllabus only (see page 73 of the syllabus...

The role of businesses (AO2)The first section of the IB Business Management syllabus looks at the role of businesses in combining human, physical and financial resources to create goods and services (AO2).A business can be defined as a decision-making organization established to produce goods and/or provide services. Goods are physical products, e.g. food, clothes, furniture, cars and smartphones....

Unit 1.1 - Introduction to business managementLearning outcomesBusinesses exist to satisfy the needs and wants of their customers by selling goods and services, usually in return for profit. This section of the syllabus considers the main functions of business organizations (HRM, finance, marketing and operations management).The learning outcomes (or assessment objectives) for this section of the...

The main business functions and their roles (AO2)In order to provide goods and services, businesses carry out a number of functions. In large organizations, there is scope for these functions to be split into departments (or functional areas):human resourcesfinance and accountsmarketing, andoperations management.However, a sole trader is likely to have to carry out these functions by themselves.Human...

Unit 1 - Business organization and environmentUnit 1 - Business organization and environmentThis unit of the IB Business Management syllabus provides the introductory context to business management. Unit 1 examines both the internal and external business environments, using a range of business management tools, theories and techniques. These include types of business organizations, organizational...

The main features of for-profit organizations (AO3)This section of the IB Business Management syllabus covers the following types of for-profit (commercial) organizations:Sole traders (sole proprietors)PartnershipsCompanies / CorporationsSole traders (AO3)A sole trader (also known as a sole proprietor) is a commercial for-profit business owned by a single person. Although this person can employ as...

Primary, secondary, tertiary and quaternary sectors (AO2)This section of the IB Business Management syllabus looks at the nature of business activity in each sector of the economy and the impact of sectoral change on business activity (AO2).The primary sector (AO2)The primary sector refers to business activity involved with the extraction of natural resources. For example, metal ores and coal have...