5.6 Research & development (HL)

5.6 Research & development (R&D) (HL Only)

ATL Activity

Watch what happens when a business, such as Blockbuster Video, fails to stay with the times - from the perspective of kids:

This video will certainly make more sense to some teachers (like me!) than others (the very young ones!) But it does highlight that what used to be normal aren't anymore (as one of the children in the video says at the end).

Just look at the expression of the children's faces when they watch the commercials - it's exactly how customers react to businesses, brands, and products that are no longer relevant to them.

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